Friday, April 23, 2021

Lakmé Fashion Week to present a Joint Fashion Week with FDCI in mid-March

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The long-gone days of the Indian Fashion Week are here with after more than a decade and a half now, LFW and Fashion Design Council of India will present a joint Fashion Week from March 16th to March 21st, 2021.

We look at Fashion Week this year as an opportunity that ushers in an era of positivity, driving growth in the industry with the post-pandemic world.  Leaders of the industry– FDCI, Lakmé and RISE Worldwide make history with this event, kickstarting thoughtful initiatives. The Fashion Week this time is said to have a unique ‘unity logo’ depicting the coming together of Lakmé, RISE world and FDCI.

The event will showcase the best of creations and designers from Delhi, Mumbai and across India. FDCI & LFW will jointly present the Opening Show on 16th March and will culminate with the Lakmé Absolute Grand Finale on 21st March. The event will also double up as an innovative platform and allow one to participate in talent discovery programme called GenNext for designers as well as promote modelling talent through FDCI’s #GetNoticed Model Hunt. Both FDCI and LFW will continue their buyer programmes launched last season as well.

Sunil Sethi, Chairman FDCI commented, “The Fashion Design Council of India for decades has tirelessly worked to make the design industry leaders from the front and leave a global footprint. The pandemic has darkened the clouds, this will add a silver lining to the business of fashion and help sharpen the needs of the fast-changing world. Lakmé, RISE Worldwide and FDCI will now have a shared purpose and belonging as we both reinvent the wheel in uncertain times. We are delighted to present this fashion week together.”

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